Visual content can help you boost your content marketing efforts in terms of engagement and resonance. This infographic shows the most common types of visual content marketing, what type of visuals consumers prefer and more. Social Media Today
Facebook’s Ad Metrics Come Under Scrutiny Yet Again
There’s been some recent controversy over Facebook’s estimated audience size that it gives to advertisers. A research firm recently compared their estimated audiences in the U.S. against the Census and found discrepancies totaling in the tens of millions in some cases. Fortune
Bing Ads Now Shows Remarketing Bid Adjustment Suggestions Based on CPA Data
Bing has announced that they’ll be using advertisers’ data to help them drive more leads through retargeting bid adjustments. This includes giving recommendations to advertisers and helping them estimated the changes in conversions they can expect. Search Engine Journal
Google reveals the top things people want to find out ‘How to’ do
Google partnered with Xaquin G.V., an interactive visual data journalist, to create a new interactive website that shows the answers…
