How to Use LinkedIn to Find Your Next JobDenys Prykhodov | Shutterstock.com

This story originally appeared on Personal Branding Blog

If you’re in transition and looking for a new job or you’re contemplating changing jobs, there’s nothing more powerful than learning how to be efficient and effective on LinkedIn. Being listed on LinkedIn is a must. A study by Microsoft revealed that 70 percent of employers have rejected job candidates because of information they found online about those candidates. Yet, the same study suggests that 85 percent of employers say a positive online reputation influences their decision. Those are pretty convincing numbers.

Here are some facts:

  • Recruiters and employers prefer dealing with applicants they can check out and trust.
  • People spend more time on social media than on e-mail. LinkedIn is in the social media for business.
  • The internet can make or break your image.

The power of LinkedIn…