TopRank Marketing evolved from PR to digital marketing agency in the mid 2000’s, right about the time our new VP of Operations got into agency project management.
Twelve years and multiple advancements from a creative agency Director of Production to Senior Director of Operations later, Katie Uphus has now joined the team as Vice President at TopRank Marketing.
Talent is what makes our agency magical for our B2B clients and we’re excited to bring Katie on board. Her experience developing teams, coordinating workflow and marketing operations will help us establish the framework for an environment where each of our team can become the best they can be in their respective roles.
At the same time, we’re focused on optimizing how our teams work together in order to deliver the best possible solutions for our clients and a satisfying work environment for our professional team of smart, creative and results-focused marketers.
My co-founder Susan Misukanis and I are committed to supporting the team at TopRank Marketing with the best talent we can find. We have 5 new team members joining the agency in November and several more Account Managers, Content Marketers, Social Media Specialists and Influence Marketing Specialists to be added through the rest of Q4 and into the new year. Here is a list of our open positions.
As part of Katie’s introduction to the TopRank Marketing community, I’ve asked her to share a little about herself from background to thoughts on the industry to my favorite social network word association game.
What is your background working in the marketing agency world?
For the past 12 years I’ve been at StoneArch, a Minneapolis health and medical marketing agency, where I served in various management and leadership roles. Prior to that, I spent nearly 10 years at Optum. In the early days, when Optum was an employee assistance program, I was a counselor and management consultant, and eventually moved into marketing and product management.
What do you love most about digital marketing?
I like that brands are being pushed to create better and more meaningful experiences for people–beyond the usual “hard sell,” and actually finding ways to be…
