Chatbooks is an app that makes it easy to turn your Instagram, Facebook, Google Photos, and camera roll photos into beautiful photo albums that are both high-quality and budget-friendly. They offer both automatic creation along with the ability to build Custom Books yourself, rescuing your photos from your devices and printing them in beautiful books.
With a large number of followers reaching out on a variety of social media channels with questions, Chatbooks needed a more effective way to engage with their audience and make sure nothing—and no one—was ever slipping between the cracks.
Problem:
Struggling to keep up with the ever-growing influx of questions and comments users were sending to multiple social media platforms.
Chatbooks knew from the get-go that social was important and that they wanted to their brand to be immediately accessible on every platform they were on.
“We want Twitter, Instagram, and Facebook to be a place our followers can turn to for questions and feel confident they’ll receive a timely response,” Chatbooks social media leader Keenan Sanders explained.
Keenan Sanders of Chatbooks needed a social media management solution that could keep up with her growing social audience.
When they were first starting out on social media, they were able to manage that. But then traffic started to increase.
“As the traffic increased, so did the questions, and it required a larger team to make sure each and every person was answered right away,” she said.
The Chatbooks team tried out a number of social media management tools. Unhappy with the tools they were using, they even tried to handle the incoming messages and comments directly on the social media platforms themselves.
As both the audience and team continued to grow, however, it was clear that they needed a tool that would import all social engagement onto one system that made the processes of both team management and social management streamlined and more effortless.
“Before Agorapulse, we’d discover that more than one…
