Increasing Social-Media Engagement Is Crucial But You Don't Need a Larger Team to Do It

There are many technological trends affecting businesses today that have proved to be extremely effective, such as chatbot marketing to increase engagement. In addition, the development of social media and widespread use of mobile devices have completely changed the business landscape for large and small companies.

Social media engagement has become one of the biggest indicators of a company’s local presence and overall popularity. Facebook, Instagram and other popular social media platforms provide companies with a direct communication line with their consumers and vice versa. To top it off, the development of artificial intelligence (AI) and virtual assistants now let companies provide help to consumers around the clock without having to hire more team members.

Thanks to artificial intelligence, conversational chatbots have taken social media interactions to a whole new level. These dedicated pieces of software can now hold dialogues with humans, answer questions, provide information and help fulfill numerous tasks without any assistance.

Increasing social media engagement can help a company build a good reputation and even increase sales. But, using an AI-powered virtual assistance to drive more engagement is not always easy. I’ve created an article focusing on how chatbots can help you engage with your audience in a more efficient manner.

About AI-powered assistants.

Chatbots and artificial intelligence have become more popular and accessible, thanks to recent technological developments. Since they were introduced to Facebook Messenger last year, bots have become an essential assistant for many consumers and businesses.

AI-powered virtual assistants are accessible through social media platforms, and they’re available around the clock. They can provide help and answer consumer questions instantly without having to depend on one of your team members for support. AI chatbots can display personality, and although you should tread carefully, this can help build a deeper connection with users.

Creating a chatbot has always been regarded as a highly specialized skill, yet building a virtual assistant is simple. With ChattyPeople, you can create a bot in a matter of minutes without any coding knowledge. And, because it’s free to build your bot, you can create as many versions as you want before launching a live edition.

One of the best parts about bots is that they can proactively reach out to your customers once they’ve interacted with them. After users first interact with your bot, you can send them messages directly to their inbox, which they…