This week’s ‘Skim: Snapchat will bring live video to its app for the first time (but you shouldn’t get excited); Facebook to ease access to Facebook Watch; Snapchat launches e-commerce store so you can buy dancing hot dog plushies, records record growth that sends stock price skyrocketing; all about the brand winners and losers of Super Bowl LII; how brands can take advantage of Instagram’s new carousel ad unit for Stories; Facebook patents technology to determine socioeconomic status of users; and much more…

Skim to stay in step!

1. Snapchat announces live video integration, but you won’t…