This year for our Content Marketing World 2018 speakers, we have the remarkable Tamsen Webster offering our CMWorld speakers monthly guidance. This information will be invaluable to our speakers, but we thought why not include this for our entire #CMWorld community? After all, we should all be considering
If you read the last blog post and watched the first video from Tamsen, welcome back! If you’re new, don’t worry, you can catch Tip #1 right here on the CMWorld blog. Last time, we focused on the CONTEXT of your presentation, who it’s for, what you want them to do and what you want them to know. This time Tamsen explains how to refine the FUNDAMENTAL CONCEPTS of your presentation.
This includes determining what it is that people need to hear before they will make the change that you want them to make.
You need to…
