Author: Neil Patel / Source: Entrepreneur
In this video, Entrepreneur Network partner Neil Patel explains how a Facebook cover photo can help you and your business better connect with fans, friends and colleagues. It’s a simple thing, but many people waste this opportunity by filling that area with whatever fits.
Instead, Patel says you should have a specific purpose and reason behind your cover photo. For example, Patel often features a picture from Brazil in his cover photo slot. Why? Because he and his business have invested a lot of time and energy into expanding there. By using a picture of Brazil, he is showing potential fans and customers there that they are important to him, and he has a desire to reach out to them.
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Peter Bordes Jr
Founder & Managing Partner Trajectory Ventures. Lifetime entrepreneur, CEO, Board Member, mentor, advisor and investor.
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