Running a social marketing campaign is a great way to build your email list and generate more engagement with customers and fans.
A social media contest could be as simple as running small sweepstakes, or as complex as running a photo contest that includes social sharing, Instagram entry, and voting capabilities.
The good news is that there are a number of tools available that can help your brand easily create and deploy social media contests without having to write code or do much design.
We’ve done the research and found that these five social contest platforms are the best to help you quickly create and run a social media contest.
Read on to check out these five tools as well as a smart checklist for your next social media contest.
The Top 5 Social Media Contest Apps
1. Heyo
Heyo is a smart contest tool that caters to small businesses and agencies/consultants. They offer attractive contest templates, a simple, intuitive user interface, and great support.
A distinguishing feature of Heyo is that all of their contest apps are mobile responsive so you won’t miss out on any mobile leads.
Publishing Options: Facebook, Mobile, Website (Web version can also be embedded into your website)
Social Media Integrations: Facebook, Twitter, Instagram, Pinterest, YouTube, LinkedIn
Campaign Options: Sweepstakes, Photo Contest, Refer-a-Friend, Group Deal, Video Contest, Free Download.
Pricing: Heyo offers a 7 day free trial. After that you can choose from several paid plans that start at $30/month.
Other Thoughts
- Heyo also offers a drag-and-drop contest builder so you can build your own contest app from scratch
- Heyo offers white labeling and high volume plans for agencies and large brands
- Heyo run regular webinars for customers to teach them how to be successful with contests
2. WooBox
Woobox is another option for creating social contests that offers an extensive library of contest apps to choose from. Woobox templates are also highly configurable and might be better for a business that has very specific requirements.
Publishing Options: Facebook, Website (Web versions are viewable on mobile but not all templates are mobile responsive)
Social Media Integrations: Facebook, Twitter, Instagram, Pinterest, YouTube
Campaign Options: Sweepstakes, Coupons, Photo Contest, Quizzes, Polls, Brackets, Video Contests, Instant Win, Pin To Win
Pricing: Woobox offers a few contest apps that you can use for free. If you want to use any app that collects entries/emails, you’ll need to upgrade. Plans start at $30/month.
Other Thoughts
- Woobox offers a ton of different contest apps to choose from. They have a very wide selection
- Their platform offers a lot of options on their templates, but that also makes the interface more complicated
- Woobox also offers an option for running Facebook Ads through their platform, which is a nice complement to running a social contest
3. Shortstack
Shortstack is a drag-and-drop tool for building social contests and campaigns with oodles of features like event triggers, team plans, and deep analytics. With a wealth of available features and options, Shortstack works especially well for larger or more technical businesses.
Publishing Options: Facebook, Website (Web versions are viewable on mobile but are not fully mobile responsive)
Social Media Integrations: Facebook, Twitter, Instagram, Pinterest
Campaign Options: Sweepstakes, Voting, Photo Contest, Refer-a-Friend,…
