Author: Chloe Albanesius / Source: Entrepreneur
“It’s staying,” Twitter chief Jack Dorsey said last year of the platform’s 140-character limit. Well, it appears the company has had a change of heart, as it’s now testing a 280-character limit.
The expanded tweet format is “only available to a small group right now,” according to product manager Aliza Rosen. “What matters most is that this works for our community — we will be collecting data and gathering feedback along the way.”
Why the change? Rosen pointed to languages that allow people to express themselves in fewer characters. With “languages like Japanese, Korean, and Chinese you can convey about double the amount of information in one character as you can in many other languages, like English, Spanish, Portuguese, or French,” Rosen wrote in a blog post.
As a result, English speakers like Rosen find themselves removing words or not sending a tweet at all. “Our research shows us…
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