Are you perplexed by the value of Instagram hashtags, the best place to direct ad traffic, and the emergence of Instagram Pods?

So were our scientists at Social Media Lab! Being that they’re a curious bunch, they took these hot social media topics to the Lab and presented us with some interesting findings this month.

1. How Many Hashtags on Instagram Get the Most Likes?

You can add up to thirty hashtags on your post. Does that mean you should? At what point do hashtags do more harm than good to your post engagement numbers? We tested our best guess for the perfect amount of Instagram hashtags here.

Instagram hashtag Hypothesis

2. Instagram Pods: Will They Help or Hurt Your Instagram Account?

Some marketers have gone beyond Hashtags Roulette in order to increase engagement on…