Hide filtersShow filtersClear allProgrammatic Advertising× CloseAudience StrategyOpen Web AdvertisingProgrammatic AdvertisingSeptember 27, 2024Going beyond impressions and clicks to attention based advertising metrics.by Peter Bordes JrIn The NewsProgrammatic AdvertisingMarch 19, 2024Collective Audience and Reset Digital launch strategic AdTech joint venture and platform integrationby Peter BordesMarketing AutomationProgrammatic AdvertisingAudience DataMarch 18, 2024Collective Audience launches AudienceDesk™ Powered by next-generation AudienceCloud™ platform for brands & publishersby Peter BordesProgrammatic AdvertisingIn The NewsAudience DataPerformance AdvertisingAudience StrategyArtificial IntelligenceMarch 1, 2024Collective Audience to Acquire BeOp, adding AI-powered conversational advertising and audience data platform to audience ecosystemby Peter BordesProgrammatic AdvertisingAdvisor CollectiveJanuary 27, 2024Meet Advisor Collective member David Kohl CEO of TRUSTXby Peter BordesDigital MarketingProgrammatic AdvertisingMay 24, 2023Octane introduces advertising on its Octane Media sites which include Cycle World® and UTV Driver®by Audience TeamIn The NewsProgrammatic AdvertisingAudience DataJanuary 6, 2023The Trade Desk launched Galileo platform to activate first-part databy Audience TeamAudience DataIn The NewsProgrammatic AdvertisingOctober 28, 2022Narrative launches software enabling direct audience data integration with The Trade Desk via Unified ID 2.0by Peter Bordes