Why Amazon should enter into digital out of home advertising
Peter Bordes, from AI advertising platform company Alfi, talks about how Amazon and other brands can leverage DOOH, offering shoppers ...
Tag: DOOH
RESEARCH shows advertising executives are dramatically increasing the use of QR codes in DOOH Ad campaigns
This study focuses on QR codes in Digital Out of Home Advertising Improving Consumer Engagement, Ad Effectiveness and Conversion Performance ...
Can this company disrupt the entire digital out of home advertising industry?
The rising concern amid a lack of online and offline user security and privacy has spurred Google, Safari, Firefox, and ...
The next generation of facial recognition powered advertising
Once upon a time, facial recognition was a bizarre concept, something out of science fiction movies. Not only is facial ...
How Outdoor Advertising Works & How to Measure It
In today’s age, everyone carries a walking advertisement platform with them — their personal devices. With the saturation of digital ads on ...
Uber plans Q4 OOH ad network expansion to Chicago and Los Angeles
RELATED STORIES: Digital OOH Start-Up Firefly That Puts Screens On Uber Cars Adds $30M Series A Raise Uber’s new digital ...
How Digital Out of Home is Driving Innovation
The latest distance learning for the digital out of home industry from the DPAA.The level of innovation in business, advertising ...
AdTECH: OOH DOOH – Toronto: Registration, Speakers and Agenda
TUESDAY JUNE 2, 2020 Registration is now open for AdTECH: OOH Toronto Canada. REGISTER HERE Toronto is aimed at those ...